The audacity to win: the inside story and lessons of Barack Obama's historic victory
Language: English
21st Century 21st century history: from c 2000 - 2008 Barack Biography & Autobiography Current Events David Election Elections Elections & referenda Executive Branch General Government Government - Executive Branch History History of the Americas International Relations Obama Obama; Barack Plouffe Plouffe; David Political Process Political Process - Elections Political Science Political campaigns Political campaigns - United States Political leaders & leadership Politics Presidents Presidents & Heads of State Presidents - United States - Election - 2008 Regional History U.S. Presidential Elections USA United States United States - 21st Century c 2000 to c 2010
Publisher: Viking
Published: Nov 15, 2009
Description:
EDITORIAL REVIEW: **The architect of the Obama campaign reveals how it all happened- and how it will revolutionize our politics** David Plouffe not only led the effort that put Barack Obama in the White House, but he also changed the face of politics forever and reenergized the idea of democracy itself. *The Audacity to Win* is his story of that groundbreaking achievement, taking readers inside the remarkable campaign that led to the election of the first African American president. For two years Plouffe worked side by side with Obama, charting the course of the campaign. His is the ultimate insider's tale, revealing both the strategies that delivered Obama to office and how the candidate and campaign handled moments of great challenge and opportunity. Moving from the deliberations about whether to run at all, through the epic primary battle with Hillary Clinton and the general election against John McCain, Plouffe showcases the high-wire gamesmanship that fascinated pundits and the drama and intrigue that captivated a nation. *The Audacity to Win* chronicles the arrival of a new moment in American life at the convergence of digital technology and grassroots organization, and the exciting possibilities revealed by a campaign that in many ways functioned as a $1 billion start-up with laser-like focus and discipline. In this extraordinary book, David Plouffe unfolds one of the most important political stories of our time, one whose lessons are not limited to politics, but reach to the greatest heights of what we dream about for our country and ourselves.